Spot social media trends before your audience moves on.
A trending topics tool for your niche. Enter a topic to see what people are searching for around it on Google and which videos are taking off on YouTube, so your next post or page is about something people want right now.
Included in the Solo and Agency plans. See pricing
What Trend Radar does
How Trend Radar finds social trends
Two sources, refreshed every time you look, both about the topic you enter.
Finding social media trends that matter to your business
Lists of what's trending across the whole internet rarely help a local bakery or a kitchen fitter. The trends that matter to you are the ones in your own topic, and that's what Trend Radar shows.
Trending searches around your topic
Enter a topic and Trend Radar gathers Google's UK search suggestions for it, along with common variations such as best, for and how to. You see the questions people ask and the comparisons they make, which are often content angles you hadn't thought of.
Because these are the phrases people really type, they also make good headings for posts, videos and pages.
Trending videos: what people actually watch
Alongside the searches, Trend Radar shows the most-viewed YouTube videos in your niche from the last six months. It's a quick read on which ideas are taking off with an audience, not just which are being searched.
How it differs from Google Trends
Google Trends shows how interest in a single search changes over time. Trend Radar shows the related searches around your topic and the videos doing well right now, so you come away with ideas to post, not just a chart.
Good topics to enter
Enter what you sell or what your customers care about, not your business name: wedding cakes rather than the name of your bakery, kitchen fitting rather than your company. Try a few variations, such as the product, the problem it solves and the occasion it's for, and each one turns up different searches and videos.
Turning a trend into a post or page
Pick the angles that fit your business and take them into the Copywriter to write the post, caption or script. A question that keeps coming up may deserve a page of its own: check it with Keyword Ideas and plan it into your Marketing Plan.
How often to check
Trend Radar uses no AI credits, so check it as often as you like. Many businesses look before planning the month's posts, and again before a busy season.
Three steps
Enter a topic or keyword.
Scan the trending searches for angles.
Watch what's landing right now and plan your posts around it.
No AI credits.
Everything connects
Common questions about our social media trends tool
How do I find current social media trends for my business?
Enter your topic, such as "wedding cakes" or "kitchen fitting", and Trend Radar shows what people are searching for around it and which videos are doing well right now. That's far more useful than a list of what's trending across the whole internet.
Is Trend Radar the same as Google Trends?
No. Google Trends shows how interest in a search changes over time. Trend Radar shows the related searches people make around your topic and the videos taking off in your niche, so you get content ideas, not just a chart.
Does it show what's currently trending on TikTok or Instagram?
Not directly. It uses Google searches and YouTube, which show what people are interested in across platforms. Social Media Inspiration looks at what top channels in your niche post.
Are the trending searches for the UK?
Yes. They come from Google's UK search suggestions, so they reflect what people here are searching for.
Does it use AI credits?
No. Trend Radar is free to use on any plan, as often as you like.
See Trend Radar on your own business
Vantage is in open beta. Join for £5 and get every tool with 100 AI credits. Access ends when the beta closes.